No blame should attach to telling the truth. But it does, it does. – Anita Brookner
It took me a while to realize why I was not jumping to post product reviews.
I’ve tried so many different brands over the years and naturally love sharing anything that works well for me. A constructive review helps other people find quality products and also helps the company that sells it. Win-win, right?
Then I realized that I’d have to be totally honest in talking about the product—of course. What if there’s something about it that I don’t like? I’d have to share that too.
But what happens then? What happens to a company that may be a small mom-and-pop type of company (since I love supporting indie businesses), after they get a less-than-stellar review? It might affect sales which would affect jobs which would affect the viability of a company that’s trying to produce something good. It could set off a whole chain of events that might harm them.
OK. I’m not saying that I have that much influence, but even one word put out there that could harm another is not worth it.
So I’ve made a decision.
I am committing to:
- Posting product reviews of products that I love that work for me
- Recommending the brands that I try that may work for someone else but not me
- Noting when they are organic, ethically-made, locally grown, use biodegradable/recycled packaging, and any other clean features
- Making sure to list ingredients and, if necessary, isolate some ingredients and question their safety on the skin
- Including posts about brands that may be harmful or need to be held accountable for greenwashing the consumer
- Honesty, integrity, and authenticity in all my words
I may or may not use affiliate links but ONLY for products that I use and endorse and never for the sole purpose of making a sale. Building trust means more to me than making a sale. A true human being endures. A check in the mail does not.
That way, I can share the goods that are worth sharing without anyone getting hurt.
Also please see Why I stopped blogging for free