ZWEENA Launches Two Luscious Rose-Infused Products and Goes PINK

If you are a lover of roses, then you are going to want every single product that ZWEENA Argan Beauty offers. The line’s signature ingredient is organic argan oil, known for its wrinkle-reducing, frizz-taming, and skin-balancing powers. It’s no wonder that multi-tasking argan oil has become ubiquitous in the beauty world.

But what takes ZWEENA over the top gorgeous is the infusion of Rose Damascena Oil, extracted from thousands of roses. Take one whiff of these simple, yet well-formulated products and you immerse in the heady scent. And let me tell you, not every product captures roses like these do.

According to Jayme Barrett, co-founder of Zweena Argan Beauty, the source of the rose oil makes a world of difference. It is hydrodistilled at low temperatures from thousands of freshly picked roses grown in the Valley of the Roses, a place located between the Sahara Desert and the Atlas Mountains. She explained to me that location does determine the quality of oil:

“This region and eco-system in Morocco is unique and one of the reasons that the Damascena flowers from the Valley of the Roses smell so beautiful (very light and refined). In other countries, they may have greenhouses full of roses but here in this region of Morocco, the roses are planted within nature which some say make it an unsurpassed aromatic treasure.”

I’m also impressed that each of the products boasts the certified organic and Eco Cert labels, are created sustainably and in fair-trade conditions, and are cruelty-free. That’s nothing to sniff at either!

The product range debuted with pure organic Argan Oil and the Argan Rose Rejuvenating Serum that I wrote about here.

Since then, ZWEENA changed their labels to fuchsia pink to embrace the romantic quality of roses and have added two new products that I’m absolutely in love with: an Argan Ultra-Nourish Eye Serum ($64) and an Argan Rose Lustrous Hair Elixir ($48).

Jayme kindly sent me these samples for review. As with all my reviews, I give my honest opinions but tell each brand that I’ll only write about them if I like them. This was not an issue at all with ZWEENA. I knew on contact that I wanted to buy the full sizes as soon as I empty my samples (this has not happened yet!).

Argan Ultra-Nourish Eye Serum

As you can see, the samples are pretty small, but they are lasting a long time—a testament to how far these products go even with daily use.

I found that one drop alone covers my eye area. The full-sized product comes with a roll-on applicator for easy use and no spillage. When it comes to ingredients, this serum merges some heavy-hitters to nab fine lines, boost elasticity and collagen, and fight free-radicals.

Check out the ingredients for the eye serum:

Argania Spinosa (Argan) oil *, Sclerocarya birrea (Marula) oil, Adansonia Digitata (Baobab) oil **,  Camellia Sinensis (Camellia) oil **, Rosa Canina (Rosehip Seed) oil **, Citrullus Lanatus (Kalahari Melon Seed) Oil, Limnanthes Alba (Meadowfoam) oil, Moroccan Rose Damascena (Rose) Flower Oil.

*USDA Certified Organic ,**ECOCERT Certified Organic

Marula, Baobab, and Kalahari melon seed oils fuse together some of the top anti-aging ingredients around. Camellia and Rosehip seed oils, personal favorites, enhance collagen production and wrinkle reduction, while meadowfoam seed oil locks in moisture. Once again, the real treasure for me is the fragrance. I want to breathe it in all day and happily indulge in those fleeting moments of application and inhalation. Rose oil contains over 300 compounds that nourish the skin, reduce redness and inflammation, as well as treat it with regenerating, repairing, and hydrating properties.

Argan Rose Lustrous Hair Elixir

The hair elixir also incorporates argan oil and the most incredible scent (something I really love in a hair product). It comes in a pump bottle to dispense the right amount, which for me is one small drop massaged into my palms and then worked into the ends of my tresses. (Oh, if only I had tresses!)

My hair is not particularly frizzy but can get weighed down easily. Usually I’m wary of using oils in it, though a nighttime leave-in oil treatment does wonders every few weeks if I remember to scare my family with yet another secret beauty measure (the face masks could ward off vampires, but my family barely blinks now—see my Instagram feed for proof).

That said, one drop when my hair is damp or wet allows this product to work its magic too. It feeds my hair to protect it before blow drying, tames flyaways, and lends an overall healthy luster without being heavy. Again, one drop does the trick which means that this product is also going to last a long time (unless I spill it which would make me cry).

Here are the ingredients:

100% Organic Argania Spinosa Kernel (Argan) Oil, Organic Schinziophyton Rautanenii (Mongongo) Kernel Oil, Limnanthes Alba (Meadowfoam Seed) Oil, Organic Prunus Dulcis (Sweet Almond) Oil, Organic Persea Americana (Avocado) Oil, Moroccan Rosa Damascena (Rose) Oil

*USDA Certified Organic ,**ECOCERT Certified Organic

Nothing skimpy here. Mongongo oil moisturizes and protects hair. Meadowfoam seed oil adds shine and locks in the moisture. Organic sweet almond oil softens hair and repairs split ends. Organic avocado oil nourishes the scalp and promotes hair growth, while Moroccan rose oil soothes, hydrates and infuses hair with its delicate aroma.

I’m grateful to ZWEENA for sending me these products. They definitely standout as exceptional for me. Full sizes here I come!!

If you want to try them, use coupon code PINK for FREE SHIPPING until July 27.

 

**First two photos courtesy of ZWEENA